Hilton to debut eight luxury and lifestyle hotel brands across Asia Pacific
Other brand launch include Canopy, that will release its first Southeast Asia property with the 174-room Canopy by Hilton Bangkok Sukhumvit. Somewhere Else, Curio Collection by Hilton and LXR Hotels & Resorts are both slated to make their South Asian debuts with properties in Bengaluru.
Two of the labels building their coming out are totally new to the Apac region: NoMad and Signia by Hilton. In May 2025, Hilton was assigned by UOL Group to take care of NoMad Hilton Singapore, a 173-key hotel at the previous Faber House site around Orchard Roadway. According to UOL Group’s annual report published in early April, the hotel is planned to start in the second half of 2026.
“Asia Pacific stays an impressive development engine for Hilton, and this newest wave of label entries shows the solid need we are seeing from owners for distinguished, high-performing companies,” claims Alan Watts, head of Hilton, Asia Pacific.
Meanwhile, Signia by Hilton Tainan, positioned in Taiwan, is a 344-key property readied to open up in July this year. The introduction of NoMad Singapore and Signia by Hilton Tainan will deliver Hilton’s complete presence in Apac to 16 labels– over half of its 27-brand portfolio.
More than the brand launching, Hilton has also authorized numerous other new real estates across its luxury and lifestyle labels this year. These consist of two brand new LXR Hotels & Resorts buildings in Japan’s Tokyo and Hakone Gora, a Tapestry Collection by Hilton lodging in Chiang Mai, and a Waldorf Astoria resort in Goa, India.
International hospitality group Hilton is readied to debut eight labels under its luxury and lifestyle segment all around various Asia Pacific (Apac) industry this year. In an April 27 news release, the group claimed over 15 openings are planned for the region under this section in 2026.
In Malaysia, Hilton is going to introduce the Waldorf Astoria and Conrad brands with two new buildings in Kuala Lumpur that are both scheduled to open by the end of 2026. On the other hand, Vietnam will see its first Tapestry Collection by Hilton with NHAAN Resort & Spa Hoi An, assumed to open up in August this year.
The brand-new accommodations will add to Hilton’s remaining portfolio of more than 170 deluxe and lifestyle resorts that are currently operational in Apac, taking it closer to its target of going beyond 250 hotels in the coming years.
